Australia

Another Lamb Ad, Only This Time Everyone Hates It

Another Lamb Ad, Only This Time Everyone Hates It

The Annual summer lamb ad has become something of a tradition on Australian TV screens, ever since “lambassador” Sam Kekovich berated people for being unAustralian back in 2005.

It’s fair to say that opinions are divided over the new lamb ad, which launched today.

The clip, which you can view in full at the top of this post, “sees Australia’s diverse opinions go head-to-head over a modern day barbecue before ultimately showing that lamb is the one thing that brings everyone together”. Look out for the cameo by Kekovich.

It riffs off the West Side Story musical, but instead of the Jets vs. the Sharks we have the political left vs. the right.

Responses to the ad on the news.com.au Facebook page have been mixed.

“Jesus, what a s**t ad,” said one commenter. “I vomited a little,” said another, while many said that they missed the vegan jokes from last year’s campaign.

A number of viewers said the ad was way too long: “Well unless they’re gonna use it at the cinemas as a pre-movie trailer … Took too long to get to the point. It lost me early in the piece and I would’ve shut it down much earlier had I not known it was going to be about meat and wanted to see how it tied in … time I won’t get back,” said a rather disgruntled commenter.

More to the point was the comment: “I’d throw something at the telly after that’s been on a few times.”

But some thought it would be an effective ad for Meat and Livestock Australia:

“Brilliant idea — will have everybody vilifying it — the whole point of advertising is to gain eyeballs on your message …” wrote one viewer.

“This was very inventive. Gotta go out and buy some lamb chops for supper,” wrote a fan of the ad.

Source: News.com.au

 

 

Australia

More in Australia

Top of the Class

Rekha RajvanshiFebruary 20, 2018

New Laws Protect Students From Sexual Predators

The Indian TelegraphFebruary 20, 2018

Pink Or Blue?

ManasiFebruary 20, 2018

Time for a “SAVE ADANI” yet?

Vish ViswanathanFebruary 7, 2018

Australia, Its Refugees & The Moral Depravity Lurking Within

Pankaj YadavFebruary 6, 2018

A Dream Worth $50,000

Shivani SinghalFebruary 6, 2018

Tadasana: Be As Sturdy As A Mountain

Susheela SrinivasFebruary 6, 2018

Endgame Adani Or Far From It?

Shivani SinghalFebruary 6, 2018

NSW Encouraged To Celebrate Safely This Australia Day

The Indian TelegraphJanuary 25, 2018

In The Name Of Guns, Cannabis & The Holy Yoga

Twinkle GhoshJanuary 25, 2018

Were the No voters mistreated?

Pankaj YadavJanuary 23, 2018

THE KAPOOR WITH A DIFFERENCE: The Man, His Movies, His magic

Twinkle GhoshJanuary 23, 2018

Busting Myths About Australia: Yours Truly, The Flat Earth Society

Shivani SinghalJanuary 23, 2018

Tasmania: Australia’s ‘Land down under’

Vishnu NairJanuary 23, 2018

‘Potentially Hazardous’ Asteroid The Size Of The Burj Khalifa Is Heading Towards The Earth At 67,000mph

The Indian TelegraphJanuary 18, 2018

Nepalese Chef Stalked His British Girlfriend Before Killing Her In Horrific Murder-Suicide At Their Sydney Apartment

The Indian TelegraphJanuary 18, 2018

NSW Train Workers To Strike For 24 Hours Over Pay Dispute

The Indian TelegraphJanuary 17, 2018

Warning Issued As Huge Surf Batters Coast From Sydney To Byron Bay

The Indian TelegraphJanuary 17, 2018

NSW Drivers To Be Tested For Cocaine With Number Of Roadside Tests To Double

The Indian TelegraphJanuary 16, 2018

Australian Open Under Fire For Selling Chinese Bottled Water

The Indian TelegraphJanuary 16, 2018

Louis Vuitton Offers To Invest $500 million in Baba Ramdev’s Patanjali

The Indian TelegraphJanuary 12, 2018